Your website, talking in your pocket.
Someone types on your site. It lands in whatever you already have open: WhatsApp, Telegram, Slack. You answer there and they see it, still on your website, within seconds.
You never have to log into anything. There is an app if you want one, and nothing waits in it for you.
What happens to an enquiry today
Someone lands on your site at nine at night, fills in your contact form, and hits send. Here is where it goes.
By the time you scroll back that far, they have rung somebody else.
That is not a form problem. It is that the message ends up somewhere you were never going to look in time. So we send it somewhere you already look, every day, without being asked.
So where do you actually look?
Not where you think you should look. Where your eyes go anyway, twenty times a day, without deciding to. Pick that one.
Tap the one you already have open, or drag across from the left.
Ways in
Every one of them lands in the same place.
You already have enough apps
Seven pages of them. Every one promised to be the useful one. We are not asking for page eight.
So there is an app if you want one. Enquiries reach you there like anywhere else, and on iPhone you can set your hours, your team and your saved answers too. Nobody has to install it: each of those is also a message you can send in your chat.
Your contact form can come too
The chat box is one way in. It is rarely the only one, and the others get buried in exactly the same inbox.
- Your contact form The form you already have, left exactly as it is. The line you pasted picks up what people send through most forms built into your site, and it arrives with everything else. If yours is a Jotform, Typeform or Google form we cannot read it, and we will tell you.
- Your social pages Someone messages your Facebook or Instagram page at the weekend. It lands where the rest of it lands, so you are not checking three apps. This one starts once Meta has approved us, which we are waiting on.
- Your email inbox Point info@ at us and the enquiries that come in by email join the same thread, instead of sitting in the pile this whole page is about.
One destination, however many ways in. None of them needs a change to your website, and every one of them is part of the £29.
Have a look at your own site
Put your address in and we'll show you what it looks like now, and what it looks like with someone able to reach you.
Hello. Ask anything and it goes straight to the phone. Usually answered within the hour, 8am to 6pm.
Tuesday 9 September
21:14
Where do you want messages to land?
Putting it on, and taking it off
One line goes at the bottom of your site, and that is the only change you make. Take the same line out and your site is back as it was. The worst that can happen here is nothing.
The whole install
On your site<script data-cfasync="false" src="https://chatrelay.co.uk/c.js" data-id="K3F8P2QW7NRT" data-no-optimize="1" data-no-defer="1" data-nowprocket defer></script>Yours has your own code in the middle. You get it when you pick where messages should land, and it does not change after that.
What it changes
The line is on. That button in the corner is the only difference.
Nothing else moves. No pop-up unless you add one, nothing added to your menu, and nothing kept on a visitor’s device until they use the chat box, so your cookie banner stays as it is.
Where the line goes on yours
Swipe across for the rest.
Wix. On a paid plan with your own domain: Settings, then Custom Code, then Add Code. Paste the line in, choose Body end and All pages, and save. That is the whole job.
Squarespace. Search the menu for Code Injection, paste the line into the Footer box and save. Not every Squarespace plan has Code Injection, so if you cannot find it, yours does not.
WordPress. The free WPCode plugin is the easy way: add a snippet, paste the line, set it to the footer and save. Some themes have a footer scripts box under Appearance instead. On WordPress.com, plugins need the Business plan.
Shopify. Online Store, then Themes, then Edit code. Open theme.liquid, paste the line right above the closing body tag, and save.
Something else. Nearly every builder has a box called Custom Code, Code Injection or Footer. That is where it goes. Send us your address and we will tell you which menu.
Not touched in years? The line works on any site on https, however old. But if yours still shows last year's prices or goes wonky on a phone, chat only brings more people to a page that puts them off.
SDAN bring old sites up to dateSomeone else built it. Then you do not touch it. Send them the line and say it goes at the bottom of every page. It is a two minute job at their end as well.
Email the line to themThe first message tells you it is on
Pick where you want messages, paste the line, and one comes through to your phone so you can watch it land. If it never comes, nothing has happened to your site either way.
What it costs
The figure below is everything you need to start. Every other line we sell is on this page too, priced, including the ones you will never turn on.
£29 a month
One website. Every way in: the chat box, your contact form, your email inbox, Facebook and Instagram. Every place we can send to that costs nothing to run. Your name on it rather than ours.
If you need more than that
- More locations
- £24 each from two, £20 from five
- Rota, which chases a list until somebody picks it up
- £79 a location
- Team, answered in Microsoft Teams, with everything included
- £149 a location
- WhatsApp, going out
- +£9
- Know your customers: remember them, look up who they are, and keep a year of history
- +£15
- Keep conversations 30 days, or a year, without Know your customers
- £4 off, or +£6
- Everything on Rota: WhatsApp and Know your customers, for one location
- £95
Sign up by 31 January 2027 and WhatsApp is £1 a month for your first three months, then £9. Pay yearly and two months are free. On Rota the add-ons stop at £16, so Rota with everything is £95, and an enquiry nobody has answered keeps moving down your list rather than sitting with the first person who missed it. On Team nothing is added at all: WhatsApp, Know your customers and any length of history are in the price, and your team answers in Microsoft Teams.
Why each line costs what it does
Below is the same bill you have just used, itemised, plus the part nobody usually shows you: what each line actually costs us, and why the rest is free. If a price here looks arbitrary, this is where you find out it is not.
The price list
Relay is £29 a location a month. Rota, which chases until somebody answers, is £79. Team, answered in Microsoft Teams with everything included, is £149. All three come down a little from two locations and again from five. Pay yearly and two months are free.
- Website chat, your contact form and your email inbox, coming in
- Free
- Your Facebook page and your Instagram, coming in, once Meta approves us
- Free
- Your name on the chat box, not ours
- Included
- Telegram, Slack, Discord, email, your own webhook and our app, going out
- Free
- Microsoft Teams, answered from the card, on Team
- Included
- Google Chat, going out
- On request
- WhatsApp, going out
- +£9
- Know your customers: remember them, look up who they are, and keep a year of history
- +£15
- Keep conversations 30 days, without Know your customers
- £4 off
- Keep conversations 90 days
- £0
- Keep conversations a year, without Know your customers
- +£6
- Everything on Rota: WhatsApp and Know your customers, for one location
- £95
- Everything on Team, answered in Microsoft Teams, for one location
- £149
One location, and everything most people need.
Nothing to pay until you have used it.
£29a month
What you want it to do
£29
Rota is the one that chases. It is only worth having if there is a second person to chase, somebody else who can pick it up.
£29
A location is a place with its own phone and its own people answering. One branch is one location with up to 20 websites pointing at it, and a one van business is one location too.
What comes inEvery way in is included: the chat box, your contact form, your email inbox, your Facebook page and your Instagram.
Every way in
Free
Facebook and Instagram start once Meta has approved us, which we are waiting on.
Where it goesSix are included at no extra cost, and Team adds Microsoft Teams. Relay sends to one of them, Rota and Team to up to five people across any of them. WhatsApp is £9, or included on Team. Google Chat is on request.
Six places to send to
Free
Then a few either wayOur name never appears on your chat box. That is in the price, not an extra.
£0
The usual pick. Long enough to look back on a job.
+£15
Someone writes in on your form on Monday and in the chat on Thursday. Without this they arrive as two strangers.
Everything on Rota, capped at £95 for one location
Total, every month£29
Where the money goes
- Telegram, Slack, Discord, your own webhook: free
- None of them charges us a penny to deliver a message, so there is nothing to pass on. That is the whole reason the list of free destinations is as long as it is: we are not being generous, they are not billing us.
- Your email inbox, your Facebook page and your Instagram, coming in: free
- Meta does not charge us per message, and taking mail in costs us pennies. Every inbox in one place is the whole point of this, so charging for each one you add would be charging you for using it.
- WhatsApp, going out: £9
- The only line here with a genuine per message cost behind it. Meta charges for every template that leaves, so this one is us covering a bill somebody else sets and can change.
- Rota rather than Relay: £79
- Not a bigger Relay. Every unanswered enquiry holds a timer of its own, wakes up, works out whether your hours are open, tries the next person and starts again. Relay tells your one place, with your own email behind it.
- Team rather than Rota: £149
- Not a bigger Rota either. Every enquiry is a card in your Teams channel that anyone there can claim and answer, staff can be signed in to our app, and managers get the numbers, the settings and your own rules for the AI. A team that size wants every line on this page, so on Team every line is included rather than priced one at a time.
- The second location, and the fifth: cheaper
- The first one pays for the parts of this that exist whether you have one site or ten. The second costs us almost nothing on top, and by five it is nearly all storage, so the rate comes down twice rather than staying flat and calling it a discount.
- Keeping conversations 30 days: £4 off. A year: £6 more
- Storage, honestly. Thirty days is less of it and costs you less; a year is more of it and costs you more. It moves in both directions because our own bill does. With Know your customers, any length is included.
- Know your customers: £15
- Every enquiry that leaves an email address or a phone number, in the chat, on your forms or by email, is checked against a hashed identifier to see whether this person has been here before. One from a work address is checked against the official register of UK companies, and a name is only shown when exactly one active company matches. Remembering only reaches back as far as you keep things, so a year of history comes with it.
- Everything on Rota: £95
- On Rota the add-ons stop at £16, however many you turn on. A team that wants every part of this pays one figure, and taking something off never makes the bill bigger.
Four example bills
- A sole trader, one website
- £29 a month. The chat box, the contact form, Telegram on the phone, email behind it. Nothing switched on, nothing to decide.
- Four shops, each with its own phone
- £96 a month. Four locations at £24 each. Turn on Know your customers and it is £111. Pay yearly and it is £960 rather than £1,152.
- A trade counter on Rota, with WhatsApp
- £88 a month. Rota at £79 and WhatsApp going out at £9. In opening hours it works down three people, and if none of them picks it up it tells you so.
- Two offices that work in Microsoft Teams
- £248 a month. Two locations on Team at £124 each. WhatsApp and Know your customers are both on, and neither adds a penny.
On every bill above
- As many conversations as you get. We do not count them and we do not cap them
- Replies land back on your site within seconds
- Answer an overnight message in the morning and your reply is emailed on to them, if they left an email address
- No cookies, no tracking, and nothing kept on a visitor’s device unless they use the chat box, so your cookie banner stays as it is
Four locations is £96 a month. Turn on Know your customers and it is £111. That is the whole sum.
No phone call to sit through when you want to stop. If it wins you one job a year it has paid for itself twice over.
Where we use AI, and where we don't
Everyone else is selling a bot that answers for you. It demos beautifully. The trouble starts the first time it invents a price, agrees to a date you cannot make, or tells someone you do work you have never done.
When that happens, nobody blames the software. Your customer thinks you said it.
That is a bad trade. You would be handing the first conversation with every new customer, the one where they decide whether you seem like someone worth trusting, to something that has never met you and cannot be held to anything.
So AI never speaks to your customers here until it knows your business, and until you say it can. From the first day, what it does is take the typing off your side of it.
- A suggested reply appears next to the message, so answering is one tap in our app, or ready to copy anywhere else, rather than two minutes with cold hands
- A long back and forth arrives summed up in a line, so you know what it is about before you open it
- Questions you get every week, you answer once in your own words, and the chat offers that answer before anyone has to type
- Once your own answers cover most of what people ask, you can let your assistant answer on your website chat for you
That is the useful half. It makes you quicker, not absent. Where AI genuinely saves you time we will use it, and where it only saves us money at your expense we will leave it alone.
Nothing an AI writes reaches a customer unless you switch it on. Your assistant answers nobody until you let it, and you can only do that once your saved answers cover most of what your customers actually ask. It sends only your own saved answers, word for word, so it can never invent a price, a date or a promise. Every one is labelled as automatic to the person reading it, and it stops the moment you say anything.
Fair questions
Will it slow my site down?
No. It waits until your page has been read, and weighs less than a small photo. While it's shut it does two things: once a day it tells us it loaded, so we can warn you if your chat box ever stops working, and it notices your contact form being sent, so that enquiry reaches you too. Your page speed shouldn't move.
Do I have to download an app?
No, and that's rather the point. You use whatever you already have open. There is a ChatRelay app if you want one, it is included, and nobody has to install it.
What if someone messages while I'm asleep?
The chat says so plainly and tells them roughly when you'll reply, instead of pretending you're sat waiting. It takes their email, and when you answer in the morning your reply gets sent on. No fake "typing" dots, no "we're online" when you aren't.
Will it mess up how my site looks?
It can't. The chat is sealed off from your page's styling in both directions, so it can't pick up your design and your site can't pick up its. Works the same on a site built in 2019 as on one built last week.
Where do the messages end up?
Stored for 90 days by default, and you can set that to 30 days or a year. Then deleted automatically, not archived somewhere. If a customer asks you to erase their details that is a request you have to act on rather than wait out, so send /forget with their email or number where your enquiries arrive, or ask us and we will do it, normally the same working day. The copy sitting in your own Telegram or inbox is yours to delete.
Can I have it on my WhatsApp?
Yes, for £9 a month on top, or £1 a month for your first three months if you sign up by 31 January 2027. Enquiries arrive as a WhatsApp message from us, and you reply to it the same way you reply to anybody. There is nothing to install and nothing to register: your own WhatsApp carries on exactly as it does now, because the number they come from is ours rather than yours.
The one limit worth knowing is which way it points. Your customer is not given a WhatsApp thread with your business, because Meta's rules make that a different product. They message you on your website, and it reaches you on WhatsApp.
The next one lands at nine tonight
Pick where you want it, paste one line on your site, and you are done. There is nothing new to open and nothing to log into.
It lands in whichever of these you already have open.